Work History
2024 - Current
Brand & Communication Strategist
Foundation for Sustainable Smallholder Solutions
Led the rebranding of Syngenta Foundation Nigeria to FSSS, launched and directed its digital strategy, produced an impact video series, introduced the Annual Impact Report, launched the Agri-Digest newsletter, and managed communications to enhance visibility, stakeholder engagement, and donor confidence.
Jun 2024 - Oct 2024
Marketing Manager
Skybet BSport Gaming
Spearheaded acquisition, retention, and branding strategies, achieving a 25% rise in monthly deposits, 50% cost savings with iGaming providers, and nationwide offline expansion.
2022 - 2024
Associate Marketing Manager (Digital)
Soloti Gaming
Boosted web traffic by 200K monthly visitors, increased gaming revenue by 20%, drove a 57% conversion rate, and enhanced user acquisition, retention, and engagement by 30% through data-driven affiliate and personalised marketing strategies.
2020 - 2022
Media & Comms Executive (Condoms)
DKT International
Led digital campaigns, including influencer marketing, driving an 18% YoY digital reach increase, a 230% growth in followers, and a 186% rise in engagement while successfully launching and scaling Kiss Condoms' digital presence.
Feb 2020 - Aug 2020
Digital Strategist
Creative Studios
Developed digital marketing strategies, conducted market research, and drove 80M+ impressions, 1.5M engagements, and 7,000+ app downloads within 60 days on a $1,000 budget for multiple brands, including Custodian Investments.
2019 - 2020
Digital Media & Marketing Executive
MJDvent International
Designed email campaigns, digital strategies, and diverse content to boost conference awareness and attendance while managing vendor relations, partnerships, and corporate social media.
Education
2023 - 2025
MBA
Nexford University
I got a Master's of Business Administration in International Business with a focus on doing business in India, China and other emerging markets.
2021 - 2022
Diploma
Chartered Institute of Marketing, UK
I got a certification in professional marketing with a focus on digital innovation, managing brands and marketing strategy.
2011 - 2015
B.A
University of Benin
I got a Bachelor's of Arts in Mass Communication with a core focus on journalism, public relations and communication.
Core Skills
Digital Campaigns (SEO, SEM, SMM)
Brand Management
Performance Marketing
Data Analysis
Affiliate Marketing & Partnerships
Customer Retention & Loyalty Programs
Content Marketing
Communication Strategies
Cross-Functional Team Leadership
Photography
TOOLS & TECHNOLOGY
Marketing Platforms
Google Ads
Meta Ads
LinkedIn Ads
Programmatic Advertising
Criteo
Eskimi DSP
Airtel Ads
Jubna
Opera Ads
Affiliate Platforms
PartnerMatrix
IncomeAccess
Trackier
Web & Marketing Analytics
Google Analytics
SEMrush
Similarweb
AppsFlyer
Adjust
BI & Data Tools
Google Sheets
MS Excel
Tableau
Power BI
CRM & Automation
MailChimp
HubSpot
ActiveCampaign
Mailerlite
Creative Tools
CapCut
Canva
Adobe Creative Suite
Figma
Others
WordPress
HTML & CSS
Testimonials
Chris Jones
CEO / DREAM INC.
He is a great and hardworking guy. I am so proud of i have him as my asistant. He helped me so much. Also i am so proud of i have him as my asistant. He helped me so much.
Melody Cohen
CHEMIST / FREELANCER
He was a great co-worker and a friend. I would't be where i am without his support.
Jason Wilson
LAB GEEK / HOUSTON TOWER
Great and hardworking guy. I am so proud of i have him as my asistant. He helped me so much. Also i am so proud of i have him as my asistant. He helped me so much.